Tuesday, 31 March, 2026
redBus Leverages AI to Predict Demand, Optimize Pricing & Boost Operator Profitability
By Isha
redBus is using AI deeply across its platform to enhance user experience and make bus operators more efficient. Its SaaS-based pricing engine “revMax” delivers real-time dynamic pricing using demand forecasts (95% accuracy), competitor data, and seat-route modeling. It also uses ML tools to identify and eliminate fake listings, personalise search and recommendations, and resolve over 40% customer service requests via chat agents.
Read full story at Economic Times