Friday, 13 March, 2026
Sales Automation Startup Rox AI Hits $1.2 Billion Valuation as Unicorn
By Isha

Rox AI, a two-year-old startup specializing in autonomous sales agents, has achieved unicorn status with a $1.2 billion valuation. Founded by former New Relic executive Ishan Muckherjee, the company provides an AI-native "revenue operating system" that integrates with tools like Salesforce to automate manual tasks such as account research and CRM updates. Backed by Sequoia and General Catalyst, Rox aims to displace legacy CRM systems by significantly increasing sales team.
Read full story at TechCrunch